Employment
More Older Americans Start Own Businesses
By Laura Petrecca, USA TODAY
YOSEMITE, Calif. — After toiling for three decades in finance, it wouldn't be surprising if 65-year-old Patrick Althizer kicked back and lived off his savings and Social Security.
But with a spirit not ready for sedentary retirement — as well as college costs for two daughters — he veered off to a new career path: leading shutterbugs through the stunning waterfall areas of Yosemite National Park.
Althizer has embraced his new vocation with enthusiasm. He plastered decals that promote his firm, Photo Safari Yosemite, on the windows of his white Jeep Cherokee, networked with the folks who run local tourist attractions, and at his daughters' behest, joined Facebook to promote his firm, which takes tourists to the best photo-taking spots in the national park."I was a Navy photographer when I was younger — when I was in my twenties — (then) I got diverted into a finance career for about 30 years," he says. "When I was 64, I got out of the finance business and tried to figure out what I wanted to do when I grew up."
His answer: Read More...
Time to Hand Over the Family Business
March 31, 2010
Low interest rates and asset prices means it's high time to pass down the family business to your kids, managing director at Citi Private Bank Joel Yudenfreund tells Dow Jones Newswires' Shelly Banjo.
Create Your Personal Brand: Tips for finding employment in today's evolving job market.
From: AARP
What is a brand? A brand represents a company’s products and services. When we see a familiar logo, it arouses feelings and associations—good, bad, or indifferent. A successful brand is one we identify with and feel good about.
What does this have to do with finding a job at 50+?
Like a good product brand, a personal brand is a tool to help you stand out from the crowd. A personal brand says clearly Read More...